Come and break a Guinness World Record
and save the lives of rescue dogs and U.S. Veterans
in the process!

Watch the video to learn more.

Sorry. 2022 Registration for 2022 Diamonds in the RUFF closed on Sunday, October 2nd at 12:00:00

Please visit our home page for more information.

Find out more about lives we are saving...

If you are a dog owner and care about the lives of rescue dogs and Veterans alike, we really need your help! Here’s why:
  1. About 20 US Veterans each day commit suicide due to PTSD related issues – unfortunately, that’s nearly one every hour.

  2. Approximately 390,000 shelter dogs are euthanized every year due to overcrowding.

But what if there was a way to help decrease Veteran suicides and shelter dog deaths alike?

K9s for Warriors - Proud Supporter

K9s For Warriors, the Nation’s largest provider of service dogs for Veterans, has shown that something as simple as giving a Veteran a K9 companion to look after reduces the risk of suicide ideation by 82%!

And all it needs to save a life is a little bit of money to train the dogs!

K9s for Warriors - Proud Supporter

Here’s how this amazing process works:

  1. Funds are raised to pay for the dogs to be trained (about $25,000 per dog).
  2. Rescue dogs are found that fit the characteristics required for training.
  3. The dog is trained by the charity’s expert dog trainers.
  4. The trained dog is united with their Veteran, for life.
  5. The dog recognizes when the Veteran is showing signs of anxiety and depression and breaks the pattern by showing love and affection when the Veteran needs it most.
  6. The Veteran takes responsibility for a life other than their own, reciprocating by loving and caring for the dog.
  7. Both the Veteran and dog make it through the tough times together and live longer, more fulfilling lives as close companions.

But more needs to be done as there are so many more lives out there that can be saved. All that is needed is to raise the funds necessary to make it happen.

The hard way:

Work hard to raise some money to send to the charity to help them train more dogs, but you’re going to have to put in a lot of money to raise the $25,000 needed to save a life.

The easy way:

Take part in a fundraising event on a massive scale so we can all work collectively together to create mass national appeal and raise a whopping sum of money to save hundreds of lives.

A record breaking fundraising event covered in fur, fun and love. 10/2/2022

On October 2nd, 2022,
we are looking for dogs (and their owners) to join us at the
Northwestern Medicine Field
to take part in the largest dog wedding in history.

Help us break the existing Guinness World Record of 178 dog couples getting hitched, while also raising awareness for K9s For Warriors so they can continue their incredible work of saving more lives.

You may be saying to yourself "178 dog couples?! That is a LOT of dogs, and I'm not sure how I feel about that."

As dog owners and lovers ourselves, we understand the concern and this was something we were sure to address before we attempted to break this record last year.

Your dog(s)' safety is of the top priority for both Diamonds in the Ruff organizers and Guinness World Records.

In fact, a single incident involving two dogs the day of the wedding will result in immediate disqualification! Guinness requires that every group of 50 dogs is supervised by an experienced dog handler (or "steward") to ensure that the entire day goes off without a hitch (except for your dog getting hitched, that is).

This year, we'll be doubling down on this requirement by adding an additional steward for each group of 50 dogs - that's twice than is required by Guinness!

A record breaking fundraising event covered in fur, fun and love. 10/2/2022

Register today to secure your spot for a record-breaking fundraising event covered in fur, fun and love! Dogs over the age of one are welcome, and we can find their paw-tner if they don’t already have one.

Why should you get involved? We’ll tell you why:

You will receive one (1) complimentary ticket to any Kane County Cougars home baseball game for the 2023 season AND each furry participant will receive a wedding gift bag full of goodies!

You will have helped to break a Guinness World Record which will give you incredible bragging rights among your family and friends

Your actions may result in saving the life of another human being or their K9 companion, and you cannot put a price on that

More about the day:

8 am: arrive with your dog and check-in
8:30 am: take your dog to the safe gathering zone to meet other dog-lovers and find their partner to be
11 am: line up with your dog
12 pm: enter the stadium and participate in the wedding ceremony
12:30 pm: reception, including...

  • Goat's Milk Celebratory Toast for all the newly married pups compliments of The Honest Kitchen
  • Possibly the World's Largest Dog Wedding Cake compliments of
  • Doggy Bags for all the yappy couples filled to the brim from Pet Supplies Plus
  • DIY wedding photo booths
  • PLUS, MUCH MORE!!! You don’t want to miss this fur-covered event of the season!

This invitation is only available for a limited time. You may never get the chance to participate in something like this on such a massive scale again, so don’t delay -
sign up today!

If you sign up today, we would also love to send you a

to a
Kane County Cougars game in 2023
as a thank you for helping us achieve our goal.
A record breaking fundraising event covered in fur, fun and love. 10/2/2022
Register today!
Photo courtesy of Fetch Portraits


What should I bring to the event?
When you arrive, check-in at Gate #1 (check-in begins at 8 AM).Then, you will be directed to our on-site vet to verify your dog's age and health. Bringing documentation that states your dog's age (copy of birth certificate, rabies certificate, vet receipt), will help expedite the check-in process.
Where should I stand for the wedding?
At Check-In, you'll receive a colored wrist band that indicates what section of the wedding area you will be in. After getting our on-site vet's sign-off, you will meet your Dog Steward, who will give you more information on your exact location and the schedule of events.
Do you turn away dogs based on breeds?
We do not believe any dog should be turned away based on its breed and we welcome all dogs. We ask that if your dog has known aggression problems (human and/or dog reactive) to please reconsider attending the event.
Are my kid(s) allowed into the ceremony/attempt area with me?
Only one person is allowed per dog in the ceremony/attempt area. The official attempt will be held in a fenced off area on the baseball field and during the 15-minute ceremony there will be restricted access exiting the field until the ceremony is completed. If you have a young child that needs to accompany you, this will be allowed, with the understanding that it is your responsibility to monitor both your child and dog for their safety and those around you. Strollers and wagons are not permitted inside the wedding area.
Is the event handicap accessible?
The event has handicap parking available and the wedding will be held inside the baseball stadium on the field. Handicapped parking is located in the Preferred Lot adjacent to Gate #3.
Can I virtually watch the event?
Yes, the event will be Facebook Live streamed. To be counted in the official record total, you must be present with your dog. Details will be posted on the website closer to the event.
Where should I park?
A parking map and directions is available on the Kane County Cougars website at,
Why can’t my dog dress up or wear any special attire?
Participating dogs are not allowed to wear any clothes/special attire/jewelry/bandannas etc. as a Guinness World Records requirement to ensure the safety and comfort of the animals for the duration of the wedding ceremony. However, after the ceremony, feel free to dress your pet up and strike a pose at our DIY doggy wedding photo booths.
What type of collar is allowed?
Prong and/or shock collars are strictly prohibited. If you arrive with a prohibited collar, there will be approved collars for purchase that your dog must wear for the duration of the ceremony in order to participate.
What type of leash should I bring?
All dogs must be on a leash for the entirety of the event. Only non-retractable leashes are allowed at the event. Leashes must be under 8 feet long. If you arrive with a prohibited leash, there will be approved leashes for purchase that you must use for the duration of the ceremony in order to participate.
Can I register more than one dog?
For the safety of animals and humans, an owner (age 13 and older) may only supervise one (1) dog during the event and be in close proximity to their owner at all times. Owners bringing more than one dog to the event must have a separate handler (age 13 or older) supervising each additional dog(s). Every dog participating must register separately.
Are dog strollers/wagons allowed?
Dog strollers/wagons are allowed at the event but will not be permitted in the wedding ceremony area.
Safety Precautions
Are you prepared in case of illness or injury?
Yes! There will be on-site veterinarians for the duration of the event, from DuPage Animal Hospital. In addition, there will be Dog Steward volunteers who are trained to provide first aid.
What if a person gets bitten by a dog?
In consideration of acceptance of the registration fee, you release the Diamonds in the Ruff Wedding event, Kane County Cougars Baseball Foundation and ball park, Robust Promotions LLC, Guinness World Records, all supporting organizations and volunteers on the event site from any liability for any injury or accident you may suffer during the course of this event. Furthermore, you acknowledge that there will be animals present during this event and you release the above stated from any liability for any injury or accidents your animal may suffer during the course of this event.
This environment will have many dogs of different sizes. Will it be safe for my smaller dog to be there?
For the safety of the doggy wedding participants, we will have dedicated sections in the attempt area for smaller dogs based on their size. If your small dog is marrying a larger dog, this is something to consider as the couples must remain together during the 15-minute ceremony.
What precautions are being taken to ensure dogs are kept under control during the event?
We are recruiting vet techs, dog trainers, dog walkers and only those with experience handling large groups of dogs. While Guinness World Records is only requiring one Dog Steward for every 50 dogs/25 dog couples, we are actively seeking TWO Dog Stewards per 50 dogs/25 dog couples.
What is the procedure if a dog fight were to break out?
Our highly trained Dog Stewards know how to spot potential signs of dog aggression and also know how to defuse a potentially dangerous situation. Each Dog Steward will be armed with appropriate tools and an Assistant Dog Steward to watch over the group of dogs assigned to them. If a dog fight does occur, the record attempt will be aborted and we will be disqualified.
Is there volunteer training to deal with a dog fight or an aggressive dog should it arise?
We have Dog Steward volunteers who are seasoned and trained to deal with large groups of dogs. These volunteers come to us from various day camps/boarding/training facilities and are certified in pet CPR and first aid.
Do I need to wear a mask?
Masks will not be required but this is subject to change as we are following the State of Illinois and IDPH Covid-19 guidelines.
What should I do if I’m feeling ill/have symptoms of COVID-19?
If you are exhibiting any of the of the following symptoms, please stay home. You can send someone else in your place to hold your dog’s leash during the ceremony, just have them check-in under the name you registered. NO refunds will be issued for no shows the day of the event.
Symptoms may appear 2-14 days after exposure to the virus. People with these symptoms may have COVID-19:
  • Fever or chills
  • Cough
  • Shortness of breath or difficulty breathing
  • Fatigue
  • Muscle or body aches
  • Headache
  • New loss of taste or smell
  • Sore throat
  • Congestion or runny nose
  • Nausea or vomiting
  • Diarrhea
  • Trouble breathing
  • Persistent pain or pressure in the chest
  • New confusion
  • Inability to wake or stay awake
  • Pale, gray, or blue-colored skin, lips, or nail beds, depending on skin tone
Where should I mail donation checks?
Donations should be mailed to: Robust Promotions LLC
164 S Myrtle Ave #1
Villa Park, IL 60181
Can I mail in a cash donation?
It is not a good idea to send a cash donation in the mail. You may drop off the cash at Robust Promotions LLC at 164 S Myrtle Ave #1, Villa Park, IL 60181 Monday-Friday between the hours of 9-5 along with your information. Alternatively, you can issue a cashier's check and send it in as you would a check.
I want to make a donation. Who should I make my check out to?
Please make all checks payable to: Robust Promotions LLC
Please make sure that in the memo it says Diamonds in the Ruff Wedding.

Or, you can donate directly to the service animal organization/rescue group of your choice by choosing from the list of participating non-profits at
Weather & Cancellation Policy
What happens if there is bad weather?
In the event of heavy rain, the event will still go on in the same location, under a covered area. All scheduled times will remain the same.

If inclement weather or other emergency during the event necessitates evacuation, an evacuation map and directions will be provided.
What is Diamonds in the Ruff Wedding’s cancellation policy (can’t attend, bad weather, etc.)?
By registering for the 2022 Diamonds in the Ruff Guinness World Record attempt, you agree that your registration fee(s) and funds raised help fund both the cost of putting on the event as well as provide funds to help the participating service/rescue groups mission work. By agreeing to our waiver, you also agree that should the event be canceled for any reason (including but not limited to inclement weather, acts of God, fire, flood, natural disaster, or recognized health threats as determined by local government authority or health agencies, etc.) that registration fee(s) and any funds raised may not be canceled/refunded.